http://oncustomers.com The Psychology of the Customer Experience Tue, 07 Oct 2008 00:28:59 +0000 http://backend.userland.com/rss092 en http://oncustomers.com/2008/10/06/web-20-strategies-for-building-a-networked-brain-trust/ Customers now use Web 2.0 tools to evaluate products, companies and people -- before they buy. Every business and businessperson who wants to thrive, now needs to build a visible and credible Web 2.0 presence, or they will lose out. A traditional website is not enough! This free WEBINAR will show how free ... http://oncustomers.com/2008/08/11/webinar-practical-ways-to-use-web-20-in-your-business/ 1. Turning Information Overload into Insights and OpportunitiesToday’s fast changing and complex world confronts both businesses and customers with too much information and confusion that comes with change and innovation. The time pressure of a 24/7 world exacerbates the problem. Web 2.0 tools and filters can harness information overload and turn ... http://oncustomers.com/2008/06/18/three-ways-web-20-can-make-you-a-more-successful-businessperson/ Over the past year we have been helping client’s harness free Web 2.0 tools to address pressing business issues that confront both individuals and businesses. We have now made these insights, strategies and know-how available in a series of short online seminars and an interactive, step-by-step guide. To learn more go ... http://oncustomers.com/2008/06/13/practical-ways-to-use-web-20-in-your-business/ A growing focus of The Whetstone Edge is helping clients use Web 2.0/Social Media to nuture customer relationships that have real-world benefits to all parties. In that spirit, an increasing focus of this blog will be on the new rules and new tools for making this happen. Join in the conversation ... http://oncustomers.com/2008/04/01/an-increased-focus-on-web-2o-customer-relationships/ Next week I will be attending  We Media Miami, a unique and timely conference on connecting people and ideas. Here's some information from the conference web site Remarkable things happen when you bring together a diverse group of talented leaders and organizations around the power of media. Collaboration stirs the imagination. ... http://oncustomers.com/2008/02/22/we-media-miami-a-unique-conference/ A new book is on the horizon and you can have a say in the topic. Go to:  http://www.drewsmarketingminute.com/2008/01/calling-all-aut.html  to vote. Last year, in what began as a half dare, the editors, Gavin Heaton and Drew McLellan challenged bloggers around the world to contribute one page — 400 words — on the topic ... http://oncustomers.com/2008/01/28/the-new-age-of-conversation-book/ More than 107 million users are on MySpace.com. The business-networking site LinkedIn has seen more than a 300 percent annual growth of member professionals. Italian-auto lovers and others are passionately participating in Fiat500.com.   Why are people flocking into online social networks? What are the sustaining motivations? When you look at ... http://oncustomers.com/2008/01/24/social-networks-and-online-communities/ Social media is experiencing explosive growth. Many ask why, where is it headed, and what are the potential impacts on society and the economy? Psychologist and business strategist, John I. Todor, Ph.D., provides a psycho-social view of the reasons for the growth, as well as insights on how it can ... http://oncustomers.com/2008/01/23/why-online-communities-matter/ The Big Picture  Influence – Power exerted over the minds, behaviors and actions of others; it can be received unconsciously or consciously. Customer Relationships – The value that customers derive from interactions with a company rather than the utility of their products, and the value the company derives from this influence. Web 2.0 ... http://oncustomers.com/2008/01/22/customer-relationships-in-a-web-20-world-2/