Archive for the 'Uncategorized' Category
Webinar: Practical Ways to Use Web 2.0 in Your Business
Posted by John Todor on August 11th, 2008Customers now use Web 2.0 tools to evaluate products, companies and people — before they buy.
Every business and businessperson who wants to thrive, now needs to build a visible and credible Web 2.0 presence, or they will lose out.
A traditional website is not enough!
This free WEBINAR will show how free Web 2.0 tools and techniques […]
Three Ways Web 2.0 Can Make You a More Successful Businessperson
Posted by John Todor on June 18th, 20081. Turning Information Overload into Insights and OpportunitiesToday’s fast changing and complex world confronts both businesses and customers with too much information and confusion that comes with change and innovation. The time pressure of a 24/7 world exacerbates the problem.
Web 2.0 tools and filters can harness information overload and turn it into insights and opportunities. […]
Practical Ways to Use Web 2.0 in Your Business
Posted by John Todor on June 13th, 2008Over the past year we have been helping client’s harness free Web 2.0 tools to address pressing business issues that confront both individuals and businesses. We have now made these insights, strategies and know-how available in a series of short online seminars and an interactive, step-by-step guide.
To learn more go to Get with it!
An Increased Focus on Web 2.O & Customer Relationships
Posted by John Todor on April 1st, 2008A growing focus of The Whetstone Edge is helping clients use Web 2.0/Social Media to nuture customer relationships that have real-world benefits to all parties.
In that spirit, an increasing focus of this blog will be on the new rules and new tools for making this happen. Join in the conversation by leaving comments.
If you are […]
We Media Miami, a unique conference
Posted by John Todor on February 22nd, 2008Next week I will be attending We Media Miami, a unique and timely conference on connecting people and ideas. Here’s some information from the conference web site
Remarkable things happen when you bring together a diverse group of talented leaders and organizations around the power of media. Collaboration stirs the imagination. Good ideas get real.
We Media […]
The NEW Age of Conversation Book
Posted by John Todor on January 28th, 2008A new book is on the horizon and you can have a say in the topic. Go to:
http://www.drewsmarketingminute.com/2008/01/calling-all-aut.html
to vote.
Last year, in what began as a half dare, the editors, Gavin Heaton and Drew McLellan challenged bloggers around the world to contribute one page — 400 words — on the topic of “conversation”. The resulting book, […]
Social Networks and Online Communities…
Posted by John Todor on January 24th, 2008More than 107 million users are on MySpace.com. The business-networking site LinkedIn has seen more than a 300 percent annual growth of member professionals. Italian-auto lovers and others are passionately participating in Fiat500.com.
Why are people flocking into online social networks? What are the sustaining motivations? When you look at the social-psychological perspective underpinnings, you’ll […]
Why Online Communities Matter
Posted by John Todor on January 23rd, 2008Social media is experiencing explosive growth. Many ask why, where is it headed, and what are the potential impacts on society and the economy? Psychologist and business strategist, John I. Todor, Ph.D., provides a psycho-social view of the reasons for the growth, as well as insights on how it can lead to win-win outcomes for […]
Customer Relationships in a Web 2.0 World
Posted by John Todor on January 22nd, 2008The Big Picture
Influence – Power exerted over the minds, behaviors and actions of others; it can be received unconsciously or consciously.
Customer Relationships – The value that customers derive from interactions with a company rather than the utility of their products, and the value the company derives from this influence.
Web 2.0 World – The Internet has […]
