Social media is experiencing explosive growth. Many ask why, where is it headed, and what are the potential impacts on society and the economy? Psychologist and business strategist, John I. Todor, Ph.D., provides a psycho-social view of the reasons for the growth, as well as insights on how it can lead to win-win outcomes for customers and companies. To read the full white paper go to: Why Online Communities Matter.
[…] as noted by John Todor, when the change is happening too fast, “we struggle to find understanding and value in […]
Left by Online Communities: Making Sense of Change « Strike A Chord on May 7th, 2008