The Starbucks Customer Experience - 2007
Posted by John Todor on March 9th, 2007By John I. Todor, Ph.D., author of Addicted Customers (www.AddictedCustomers.com).
“Coffee addicts were shaken, and stirred, recently when a memo written by Starbucks Corp. founder and Chairman Howard Schultz was posted on the Internet. Noting with a mixture of pride and horror that Starbucks has gone from 1000 to 13,000 stores in 10 years, Schultz expressed […]
